GOODIES

GOODIES

Service

Package Design, Label Design, Detail Page Design, Photo Shoot

Category

Branding

Year

2024

project overview

project overview

GOODIES is a pet supplement line from (주)예원통상. We designed its packaging around a "Medical BIO" concept: a clean white base, a black-and-gold GOODIES crest, and one signature colour per product, green for Pure Colostrum, yellow for Senior Immu Up Milk and purple for Staminon Plus, each with its own ingredient badge. The labels and the unfolded box structure follow one system, so the jars, bottles and boxes read as a single trustworthy family. We carried the same visual language through the long-form online detail pages.

GOODIES는 (주)예원통상의 반려동물 영양제 브랜드입니다. 'Medical BIO' 콘셉트를 바탕으로 화이트 베이스에 블랙·골드 GOODIES 엠블럼을 더하고, 제품마다 시그니처 컬러와 성분 배지를 적용했습니다. 순수초유는 그린, 시니어 이뮤업 밀크는 옐로, 스테미논 플러스는 퍼플입니다. 라벨과 단상자 전개도를 하나의 시스템으로 정리해 용기와 단상자가 신뢰감 있는 패밀리로 보이도록 했습니다. 같은 디자인 언어를 세로형 온라인 상세페이지까지 일관되게 확장했습니다.

GOODIES product flatlay
GOODIES product stack
GOODIES product cutouts
GOODIES serving
GOODIES box and bottle
GOODIES styling

the challenge

results & impact

results & impact

Logo

FAB.BX is the brand experience studio of carol studio — branding, digital and marketing for brands people remember.

Insights, studio updates, and curated inspiration — delivered occasionally, never spam.

©2026 FAB.BX by carol studio. All Rights Reserved.

Made with love by TempBix.

Logo

FAB.BX is the brand experience studio of carol studio — branding, digital and marketing for brands people remember.

Insights, studio updates, and curated inspiration — delivered occasionally, never spam.

©2026 FAB.BX by carol studio. All Rights Reserved.

Made with love by TempBix.

Logo

FAB.BX is the brand experience studio of carol studio — branding, digital and marketing for brands people remember.

Insights, studio updates, and curated inspiration — delivered occasionally, never spam.

©2026 FAB.BX by carol studio. All Rights Reserved.

Made with love by TempBix.